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New Porreco College program gives businesses, workers much-needed edge in customer relations

06/11/2014

Employers who want to edge out the competition and workers who seek to move up the ladder can obtain skills needed to meet their goals in the Customer Relations Management certificate program being offered for the first time this fall at Porreco College.

In announcing the new program, Kathleen Golden, Ph.D., chairperson of Edinboro University’s Communication Studies Department, stressed the value of its functional mix of theory and hands-on experience in preparing students for advancement or a new career.

“The Certificate in Customer Relations Management is an ideal program for those currently in customer service positions who seek to enhance their credentials and advance to positions of management,” she said. “In addition, this certificate’s combination of theoretical and practical experiences is helpful for individuals seeking a career change or an entry-level position.”

The program, which emphasizes the communication skills necessary to work in all business settings related to customer service, encompasses eight courses and an internship. The courses can be taken part time or completed by full-time students in two semesters, followed by an internship.

 Students enrolled in the Customer Relations Management program will learn to: 

  • Communicate more effectively in the workplace, including through written reports and workplace documents.
  • Improve presentational skills and enhance persuasive skills needed for sales and promotion.
  • Manage conflict among employees, customers and others.
  • Confront ethical issues in the workplace and promote diversity in multicultural settings.
  • Develop skills needed to lead teams.

Erie County residents enrolled in full- or part-time in Customer Relations Management and other Porreco College programs qualify for the Porreco Promise, grant funding of up to $3,000 per year that brings the cost of high-quality university instruction down to community college prices.

Applications for the fall semester, which begins Aug. 25, are still being accepted.

Learn more at http://porreco.edinboro.edu/, call (814) 836-1955, or visit the Porreco College campus, 2951 W. 38th St., Erie. Open House events are planned there every Wednesday in June from 3 to 8 p.m.